Diane Logan Hollie has over 30 years of Medicare and healthcare experience. Diane’s expertise is developing marketing, products, sales strategies, and retention strategies for Medicare Advantage clients whether they are trying to increase current market share or looking to expand into new markets/products. Diane has a deep understanding of the compliance regulations that govern this industry from a marketing and sales perspective.
Prior to joining Rebellis, Diane served as the Chief Marketing Officer with ATRIO Health Plans, moving the company from one market into three new markets/States. Diane drove marketing digital and direct strategy and implementation, and was responsible for leads and enrollment goals, analytics, and the company website as well as managing a team of marketing professionals and an ad agency.
Before ATRIO Health Plans, Diane was the Vice President of Sales and Marketing Strategy at Gorman Health Group and led a team of professionals to successfully build strategies with clients to fully maximize their marketing and sales potential. In addition, Diane and her team developed market analyses to develop competitive products and plans and look for potential enrollment growth and opportunities within the Medicare Advantage market.
Diane developed a wealth of experience working in leadership roles with Harte-Hanks, where she worked with Blue Cross organizations and other Medicare plans to develop and implement marketing strategies with strong analytics.